After
last year’s successful HR Confluence on ‘Managing Talent for Competitive
Advantage: From Identifying and Acquiring Talent to its Retention’, the theme
of this year’s confluence is Strategic Recruiting and Employee Branding.’
This
second edition of the confluence will see eminent people from the industry,
coming together on this platform to share their ideas on strategizing the
hiring process that is of special relevance in the world of business today. The
confluence will hold panel discussions on topics such as transformation in
recruiting culture, employer value proposition strategy, HR in employee
branding – Public v/s Private sector, and emerging global talent pools. Strategic recruitment means identifying the
needs of the organisation and recruiting accordingly. HR practitioners will share
their observations from real life experiences.
Employee
branding is the image that the employee of a company showcases of himself and
the company outside. Each employee is a brand ambassador and it demands a
strong affiliation to the company. Pipeline approach
which includes workforce planning, branding, continuous sourcing and on-boarding
will be included in panel discussions on transformation in recruiting culture.
Employer value proposition is what is offered to the employee to make
the organisation a desirable place to work in. It describes the mix of
characteristics, benefits, and ways of working in an organisation. It is also
important to understand the differences and similarities in the role of an
employee in public or private sector. The impact
on local employees due to the emerging and sought after global talent pool will
also be covered in the panel discussions.
The confluence aims be a learning experience for the future
managers for whom it would be essential to understand in depth the methods and
strategies for recruitment.